Our Story
Inspired by cherished moments between people and pets, we started TailWag Treasures to make every home a haven for animals across the UK.
Who We Are
Founded in Cambridge by pet lovers for pet lovers, TailWag Treasures has grown into a friendly community of experts, shoppers, and wagging tails. From our small beginnings to our nationwide stores, we’re united by a single belief: pets deserve the very best every day.
Our vision is to create joyful, lasting connections between pets and their people. Meet our knowledgeable team—each passionate about animals, with backgrounds in veterinary, behaviour, or animal care. We treat your companion as family!
What Makes Us Different
Family-run and locally trusted since day one
Handpicked, wellness-focused selection for all breeds
DEFRA-registered and Pet Industry Federation member
Advice from certified pet specialists, not salespeople
97% customer satisfaction (and growing!)
Trusted by Pet Lovers Across the UK
"Their team truly cares! Received helpful advice for my rescue dog Graeme, and their supplies are second to none."
"The in-store staff were so friendly. I found unique treats my rabbits adore!"
"I love that they focus on wellbeing, not just selling products. The difference in service is noticeable.”